Adidas Originals’ global short film Your Future Is Not Mine recently won a Gold Film Craft for Original Music at Cannes Lions. The minute 15 second film was directed by South African director Terence Neale with vocals by Daisy Hamel-Buffa and Sqeauk E Clean Productions.
Your Future Is Not Mine counters the perception of the future being a frightening place and instead encouraging the new generation to create their own future.
The film has already raked up over 6 million views on youtube. Check it out below